[dropcap]P[/dropcap]AN Nigeria Limited, assemblers of Peugeot Automobile in Nigeria, has unveiled a new re-modeled Peugeot 508 with major face lift for the driving pleasure of its customers.
The unveiling was done recently at NAF conference centre in Abuja, where the company also signed an agreement to promote the Peugeot brand with a movie producer, Kunle Afolayan, the Chief Executive of Golden Effects Services Limited.
PAN Nigeria said that the new 1.6-litre turbo-petrol engine Peugeot 508 was wholly assembled at its Kaduna Plant, adding that it has value propositions and meets the Euro 5 emission standard, making it a very environment friendly car.
The Managing Director and Chief Executive of PAN Nigeria Limited, Alhaji Ibrahim Boyi said the new 508 comes with enhanced fuel economy, automatic LED lighting system for better night vision, auto brake system, and touch screen control panel, making it a full multi-media car.
Boyi said, “I travelled from Kaduna to Abuja two times on a full tank of petrol with this car. And as you are sitting at the back, you can shut down your AC and the other people will not be complaining, this is the beauty of this car. It has facilities for tea, coffee and all your drinks; it has so many options and the car is very roomy for executives. When you sit at the back you have so much room. The movie producer, Afolayan, whose company is to promote the Peugeot brand, described the new 508 Sedan as a machine that “deserves the attention of all upwardly mobile Chief Executives and indeed every car lover.
He said, “Sincerely this is as the Germans will call it, a machine. It is well balanced, the sun is scorching and still you could feel the cool breeze in the car. All the buttons and all the electronics make the car lovely that an average car lover should have not only because of the look but also because of the safety capacity that it has.”
Kunle, who drove away from the event in the new 508 Sedan, said, “This deal is for a year, after this year maybe they will renew and maybe the relationship will continue, I believe in sustainability.”
He said the new Peugeot 508 would feature prominently in a new movie called ‘The CEO’, adding that he had to reach out to PAN Nigeria before they started shooting the movie because of his love to promote everything Nigerian.
The Head, Marketing Pan Nigeria, Shepuya Icha expressed optimism that the new Peugeot 508 would be an instant success in the Nigerian market.
She said apart from enhanced performance, the car has distinguishable features from the old one, noting that the front grill just below the bonnet is a distinctive Peugeot logo, while the bonnet is a little wider than the old one.
The launch of the new Peugeot 508 Sedan was witnessed by many stakeholders and dignitaries in the automotive industry, including the Director General of the National Automotive Design and Development Council (NADDC) Aminu Jalal, and Mr. Tajudeen Olarewaju, who represented the Comptroller General of Nigerian Customs Service.